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Health Care Marketing 3e by Philip D. Cooper

Health Care Marketing 3e by Philip D. Cooper

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Book review

Health Care Marketing: A Foundation for Managed Quality builds on tradition and delivers the very latest answers to the whats, whys, and hows of making effective marketing a reality in your health care organization. Included are journal articles, book chapters, scholarly papers, editorials, research reports, and case studies, all gathered here in a single timely and comprehensive source.

Author
Philip D. Cooper
Publisher
Jones & Bartlett Publishers
Date of release
Pages
526
ISBN
9780834205277
Binding
Hardcover
Illustrations
Format
PDF, EPUB, MOBI, TXT, DOC
Rating
3
62

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